Nominated Charity

Our charity work

The Avenue’s current nominated charity is The Trussell Trust, who will receive donations raised via our charity vortex in the mall.

The Trussell Trust support a nationwide network of food, providing emergency food and support to people locked in poverty, and campaigning for change to end the need for food banks in the UK.

In the UK, more than 14 million people are living in poverty – including 4.5 million children. The Trussell Trust support more than 1,200 food bank centres in the UK to provide a minimum of three days’ nutritionally-balanced emergency food to people who have been referred in crisis, as well as support to help people resolve the crises they face.

Between April 2019 and March 2020, food banks in The Trussell Trust network provided a record 1.9 million food supplies to people in crisis, an 18% increase on the previous year and during the coronavirus pandemic food banks have seen need rise even further.

]In 2018, The Avenue’s local nominated charity is East Renfrewshire Good Causes, who will receive donations raised via our charity vortex in the mall.

In 2017, The Avenue raised over £3400 for local and national charities. Thank you to the generosity of our shoppers for making this possible. Charities who received our donations in 2017 included; East Renfrewshire Good Causes, Cash for Kids, One Great Day (for Great Ormond Street), Glasgow Children’s Hosptial Charity and Cancer Research Newton Mearns

The Avenue also launched The Avenue Community Fund in February 2017 with three local clubs, charities and causes received £250 funding each quarter of 2017.

During 2016, The Avenue raised over £4800 for local charities including East Renfrewshire Good Causes, Cash for Kids, The Salvation Army Barrhead and many more. Thank you to all of our generous shoppers who donated – every penny really has helped us achieve this amazing total!

During 2015, The Avenue has raised over £4,200 for local charities, including the centre’s nominated charity East Renfrewshire Good Causes and Cash for Kids.

The Avenue adopted East Renfrewshire Good Causes as its nominated charity for 2015. the link up means that all funds raised from charity events held within The Avenue throughout the year are donated to the local charity to the benefit of the local community.

East Renfrewshire Good Causes is a fundraising charity founded by Russell Macmillan, a local blind, double transplant recipient (pancreas and kidney) to say ‘thank you’ to society for his new life.

Michelle McCabe, Centre Manager at The Avenue, said “The Avenue has a long and proud tradition of raising considerable funds for charitable causes thanks to the generosity of the poeple of East Renfrewshire.

“The Avenue prides itself n playing an active role in the local community and is commited fully to ongoing community engagement. As such, East Renfreshire Good Causes is the perfect match as our charity partner and we look forward to working closely with Russell to help achieve the charity’s objectives to the benefit of the local community.”

Anyone wishing to make a donation to East Renfrewshire Good Causes, or anyone requiring financial support from the charity, can find out more by logging onto

In March 2016, working in conjunction with Oxfam and O2, The Avenue raised a fantastic £1,686 for Comic Relief’s Red Nose Day 2015.

In June 2015, The Avenue hosted One Great Day raising over £1000 for the charity with The Avenue team cycling over 150km on the day. The money raised was split equally between Great Ormond St and Yorkhill Children’s Charity to support the opening of the new Royal Hospital for Sick Children in Scotland.

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